Facebook IQ's data charts, called Topics to Watch, are designed to help marketers know what subjects to look out for on the social network. They are based on trending data, and Adweek readers get an exclusive look at them each month.
The latest edition includes an interesting mix of six subjects that in no particular order are picking up speed on Facebook:
- Content Copywriting
- Digital Marketing & Advertising
- Social Media Marketing
- User experience (UX)
- Maternity clothing
- Online Shopping
Millennials and Gen X men have been posting about UX, in particular, at a very high clip. Business-to-business marketers can learn a lot from the first four, while Nos. 5 and 6 can help out creatives focused on messaging to consumers.
Source:www.adweek.com
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